Less Is More: Why Skinny Only Uses 5-or-less Ingredients

Less Is More: Why Skinny Only Uses 5-or-less Ingredients

At the heart of Skinny & Co. is our promise to create products with 5-or-less ingredients that are chemical-free. This is our response to the vast amounts of ingredients/chemicals used in many of today’s most “popular” products.

Everything you put on your skin is absorbed into your bloodstream, which is why doctors can prescribe transdermal medications instead of oral. If you don’t recognize an ingredient, why would you put it on your skin? Well, the simple answer is, we certainly wouldn’t.

Here is the breakdown of "Top Products" vs. Skinny products.


"Popular facial moisturizer": (130+ Ingredients)

Aqua (Water, Eau), Butylene Glycol, Cyclopentasiloxane, Glycerin, Butylene Glycol Dicaprylate / Dicaprate, Ethylhexyl Isononanoate, Hydrogenated Polyisobutene, Caprylic / Capric / Myristic / Stearic Triglyceride, Glyceryl Stearate, PEG - 100 Stearate, Polyglyceryl - 3 Methylglucose Distearate, Stearyl Behenate, Dimethicone, Pentaerythrityl Tetraethylhexanoate, Biosaccharide Gum - 1, Dimethicone / Vinyl Dimethicone Crosspolymer, Cetearyl Alcohol, Palmitic Acid, Stearic Acid, Polyethylene, PEG / PPG - 20 / 15 Dimethicone, Phenyl Methicone, Portulaca Oleracea Extract, Cocos Nucifera (Coconut) Oil, Aloe Barbadensis Leaf Extract, Butyrospermum Parkii (Shea) Butter, Hydroxyethyl Acrylate / Sodium Acryloyldimethyl Taurate Copolymer, Sodium Hyaluronate, Hydrogenated Lecithin, Polyquaternium - 51, Niacinamide, Hydrolyzed Collagen, Camellia Sinensis Leaf Extract, Tocopheryl Acetate, Carbomer, PEG - 150 Distearate, Ceramide Ap, Glycosphingolipids, Glyceryl Polymethacrylate, Meadowfoam Estolide, Sorbitan Isostearate, Squalane, Palmitoyl Pentapeptide - 4, Polysorbate 20, Steareth - 20, N - Hydroxysuccinimide, Chrysin, Palmitoyl Tripeptide - 1, Palmitoyl Tetrapeptide - 7, Polysorbate 60, Aleuritic Acid, Yeast Extract, Glycoproteins, Betaine, Hydrogenated Polydecene, Ceramide NP, Allantoin, Colloidal Oatmeal, Retinyl Retinoate, Polylactic Acid, Canola Oil, Cholesteryl Nonanoate, Ascorbyl Tetraisopalmitate, Glycyrrhiza Glabra (Licorice) Root Extract, Chamomilla Recutita (Matricaria) Flower Water, Curcuma Longa (Turmeric) Root Extract, Leuconostoc/Radish Root Ferment Filtrate, Eruca Sativa Leaf Extract, Glyceryl Citrate / Lactate/Linoleate / Oleate, Ceteareth - 20, Hydroxypropyl Bispalmitamide Mea, Glycine Soja (Soybean) Sterols, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Phytosteryl/Isostearyl/Cetyl/Stearyl/Behenyl Dimer Dilinoleate, Santalum Album (Sandalwood) Oil, Chamomilla Recutita (Matricaria) Flower Oil, Caprylhydroxamic Acid, Cetearyl Glucoside, Glucose, Stearyl Stearate, Tromethamine, Citric Acid, 1, 2 - Hexanediol, Chlorhexidine Digluconate, Potassium Sorbate, Dipropylene Glycol, Lavandula Angustifolia (Lavender) Oil, Citrus Paradisi (Grapefruit) Peel Oil, Cymbopogon Citratus Leaf Oil, Pelargonium Graveolens Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Pogostemon Cablin Oil, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Ethylhexylglycerin, Caramel, Disodium EDTA, Phenoxyethanol, Caprylyl Glycol, Limonene, Linalool.


Skinny & Co. Calming Facial Oil: (4 ingredients)

Skinny Coconut Oil, Lavender, Roman Chamomile, and Holy Basil essential oils (THAT'S IT!)


"Popular shampoo brand": (40+ ingredients)

Water (Aqua, Eau), Sodium Laureth Sulfate, Cocamide Dea, Panthenol, Cocamidopropyl Betaine, Hydroxypropylcellulose, Fragrance (Parfum), Citric Acid, Disodium Edta, Limonene, Linalool, Amyl Cinnamal, Butylphenyl Methylpropional, Methylchloroisothiazolinone, Yellow 6 (Ci 15985), Methylisothiazolinone, Propylene Glycol, Phytantriol, Polyglyceryl-3 Distearate, Polysorbate 60, Linum Usitatissimum (Linseed) Seed Extract, Stearic Acid, Panax Ginseng Root Extract, Palmitic Acid, Myristic Acid, Guar Hydroxypropyltrimonium Chloride, Verbena Officinalis Leaf Extract, Triticum Vulgare (Wheat) Flour Lipids, Persea Gratissima (Avocado) Oil, Tetrahexyldecyl Ascorbate, Glycine Soja (Soybean) Sterols, Alpha-Glucan Oligosaccharide, Ceramide 3, Ethylhexyl Methoxycinnamate, Butylmethoxydibenzoylmethane, Tocopheryl Acetate.


Skinny Raw Shampoo Bar:

100% Saponified Skinny Coconut Oil (Yep... ONE INGREDIENT!)


Skinny’s simplicity was no easy task…. Perfecting our coconut oil has been an ongoing project for the past 5 years. But we nailed it. Our coconut oil’s purity (compared to every other on the market) is unmatched. Our NutraLock™ coconut oil is by every definition, perfect for our skin and hair. We spent hundreds of hours trying different formulas to find the ones that are as effective (or more effective) as the traditional products we all are used to. Have no fear! You will never trade down or lose effectiveness by switching to Skinny.

The goal of our products is to bring out the best of you, naturally. We believe the best start, to the best you, is to remove harmful chemicals like parabens, sulfates, phthalates, and petrochemicals.(Read more about the Skinny chemical-free lifestyle here). It is very hard to achieve “balance” when the body is struggling to process the toxic load created by the chemicals we place on our bodies. We also believe that you shouldn’t need to be a chemist to understand what is in your shampoo, and that is why we will always provide chemical-free products with 5-or-less recognizable, natural, and unrefined ingredients.

So, stock up on Skinny products and take comfort in knowing there is nothing to be concerned about, we have your back. =)

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1 comment
  • I don’t understand how your shampoo bar lathers when the only ingredient is coconut oil. What causes it to lather????

    Cathy O'Connor on

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